Tag: buy real facebook likes

Facebook Page engagement has fallen 20 percent since the beginning of 2017, according to data, which analyzed more than 880 million Facebook posts by brands and publishers.

How to get more interaction on Facebook?

While it’s concerning to see these trends, there are ways to combat this decline in organic reach on Facebook.

Starting a Facebook Page can be easy, but with organic reach and engagement, growing a Facebook Page can be challenging. Here are some simple ways to increase user engagement on a Facebook Page.

1. Post less

By publishing less it is possible to see how the rate of reach and participation is on the rise. Reducing the number of posts allows brands to focus more on quality rather than quantity.

Better content can be shared daily when you post just once or twice a day. If you’re a social media manager or small business owner who runs their own networks, you may have experienced this before. Finding great content takes time, and you won’t always have time to do it.

That said, if you can maintain the quality of your content while posting multiple times a day, don’t feel like you need to change your strategy.

2. Post when your fans are online

It used to be believed that there is an almost universal best time to post on Facebook: early afternoon. But not anymore.

It is now considered that each brand has its own perfect time(s) to post. That’s because the best time to post depends on a number of brand-specific factors: What industry are you in? Where is your audience? When do your followers connect on Facebook?

A scientific way to find the best time to post is by looking at your own data. In the Page “insights” under the Posts tab, you’ll get information about when your Facebook Page’s followers are online during each day of the week.

Using this data, you can make an educated guess of your best posting time. It’s best to experiment with both peak and off-peak times to see which works best for your business.

3. Create content specifically for Facebook

What works on Instagram or Twitter doesn’t always work on Facebook. For example, hashtags are great on Instagram and GIFs are great on Twitter, but both are less responsive on Facebook. It’s best to create content designed specifically for your Facebook Page.

You can easily customize your social media post for each platform when you share to multiple networks at once. You can even go a step further by customizing your article headline for your Facebook post.

4. Post videos

If you are wondering how to create your Facebook posts, then you should try creating videos. From what we’ve seen this year, videos are performing better on Facebook in terms of reach and engagement.

The study mentioned at the beginning also found that “videos now earn twice the level of engagement compared to other post formats.”

Here are three tips to help you get the most out of video content:

Upload them to Facebook: Videos uploaded or uploaded directly to Facebook have, on average, a 110 percent higher engagement rate and a 478 percent higher engagement rate than YouTube links.

Experiment with horizontal videos: Horizontal videos received a higher number of average views, as well as higher rates, engagement, and view-to-finish than videos shot vertically, especially on mobile.

Add subtitles: By studying more than 500 Facebook pages and 12,000 Facebook videos, Locowise found that 93 percent of video views occurred without sound.

5. Facebook live

Facebook has also been pushing live video. The social network reported that “people spend on average 3 times more watching a Facebook Live video compared to a video that is not live” and “10 times more people comment on Facebook Live videos than on regular videos”.

To help you get started, here are some ideas you can try:

• Share what happens behind the scenes of an event, the processes of work or the office.
• Host a question and answer session.
• Interview with experts from your industry or sector.
• Explain or demonstrate how to do something.
• Discuss breaking news.
• Share weekly tips.

The power of social networks to generate attention is increasingly important in Digital Marketing. An example of this is Facebook, the most visited social platform on the planet.

Is it possible to increase the organic reach in this medium? The answer is yes, but you have to know what techniques to apply and when.

First things first: share quality content

As simple as it sounds. The value of the content will be the first step to generating those long-awaited “likes” and other types of reactions. This can work in two directions: external content linked to Facebook and also content generated exclusively for this social network. Therefore:

-It is advisable to link the corporate blog entries that generate the most interest with a brief introduction that invites followers to click on those links. This will be beneficial for social SEO and thus generate organic traffic.

-The wide variety of content formats will work perfectly in this social medium. Infographics, GIFS, and videos help generate interest and gain new followers. Also, each of them can support a central idea expressed in text, so you have to use your imagination to combine the formats that are necessary.

-The originality of the linked information is essential to increase its reach.

Live streaming and its great benefits

This tool, increasingly popular on Facebook, provides the opportunity to approach followers in a practical and fun way. In addition, it generates a lot of interest and can positively impact conversions. Therefore:

-It is necessary to respect the time of the audience, so each transmission must be punctual. Sometimes, making them wait a few minutes will generate expectation, but this should not be abused at any time.

-The conduction of the live video must be in charge of people with charisma and mastery of the subject. They do not need to be professionals, but they do need to have a natural ability to convey ideas through dialogue and also the necessary patience to resolve doubts.

-In the event that a conference is broadcast that in turn has its own audience in the respective physical place, in addition to the users who will enjoy it via Facebook, it must be mentioned during the streaming and invite the latter to send their greetings and questions throughout the event.

The value of reactions: How to take advantage of them?

Every brand on Facebook dreams of getting thousands and even millions of likes. However, the most observant take advantage of the power of the other reactions (sadness, anger, laughter, love and amazement) to generate content from them. What conclusions are drawn from it?

-Emotional marketing will help generate more attention on Facebook and therefore get more followers. The need to please a broader segment of the audience will help generate content that they love and fall in love with, while in other cases it can make them sad, angry, amused and amazed.

-It is vital to pay attention to the quality of the reactions, that is, a large number of “amuses me” generated by humorous content is excellent. It will not be the same situation when such a reaction is obtained due to the lack of credibility of the link, for example.

Likewise, the reaction “it makes me angry” is normal when it comes to unpleasant news not related to the company, but it represents an alarm signal if it is caused by massive dissatisfaction attributable to the brand.

In conclusion: reactions on Facebook offer valuable feedback that must be used to generate new content and make adjustments to the strategy whenever necessary.

The power of the business network

The company’s employees will help increase social SEO in this medium thanks to a simple technique: suggesting that they share Facebook updates with their followers, friends and family.

For this it is necessary that they are really committed to the brand, which includes previously reading the content, discussing it and analyzing it. In this context, each one of them is a spokesperson for it and their opinions will be valuable to generate new users and potential customers.

Links should always direct the user to a reliable and quality site

This includes optimized landing pages, corporate blogs, electronic stores and official pages of each company. Each link must be of absolute quality and credibility. This ensures user trust and also helps Facebook’s algorithm identify the company as a professional site in all respects. It should be remembered that the team of this social network recently announced penalties for those sites that share false information, or direct the user to unreliable advertising websites.

Facebook shows that social networks are the ideal complement to a Content Marketing strategy. Therefore, applying the correct techniques will guarantee a greater organic reach, thus achieving the expected visits and the necessary followers.