Buy Real Facebook Photo Likes Tips to Increase the Organic Reach of Your Facebook Posts

In recent times, most brands have suffered from the decline in the organic reach of Facebook. And it is that, if until a few years ago this was very high, today, the average figures drop to around 10%-20% of our followers.

For this reason, all the Social Media actions that we carry out with the aim of increasing our reach will be welcome, and will help us to get more users to see each of our posts. Because, why do we share content on Social Networks? Well, exactly for that, so that they have the greatest possible visibility.

In this way, the organic reach of Facebook shows us how many people our content or page naturally reaches. While the impressions (which are generally much higher) speak of totals… That is, let’s take as an example that, if a person has seen our post 10 times, this would be 10 impressions, but only 1 of reach.

How does the Facebook algorithm work?

Currently, Facebook moves thousands of pieces of content every day, and it is even estimated that there can be nearly 1,500 posts in a user’s News Feed every day. Depending on the number of friends you have, and the pages you have liked.

So, for the user experience to be the best possible, on the one hand, the Facebook algorithm has established new rules to filter what it shows and what it doesn’t show to users. Based on the user’s own interaction with the different pages they follow, the quality of the content, the use of different formats…

And, on the other hand, it is the Internet users themselves who segment what content they like more and what less. In this way, the competition to appear in the News Feed is increasing… And we all dream of having huge numbers of organic reach.

10 ways to increase organic reach

So, to achieve this we have two great options, either to invest in Facebook Ads (since this will help us launch quickly and increase the interaction with our posts and therefore also with future visibility). Or, follow a series of tricks that can help us naturally:

1º Take into account the schedules

Avoid peak hours, as competition for visibility will be greater. But also the dead hours, when none of your followers or your possible target audience is connected; if you don’t want your posts to get lost in the users ‘ Timelines …

2º Post regularly

Sharing content very occasionally, it is difficult for our visibility to be high; although it is true that we will have to be careful not to fall into being heavy.

3º Quality content

Quality above all; that is, if we do not offer something new and original, that provides added value and that interests our followers, they will stop being interested in our posts. And, then Facebook will understand that it should no longer show them to them, so our organic reach will plummet.

4º Avoid the easy click

Although until recently it helped increase engagement and the visibility of our content, Facebook has made changes to its algorithm to punish this type of action.

5º Use Call to Actions

The calls to action will encourage your followers to interact with your content and this will be positively taken into account by the Facebook algorithm. But in addition, the friends of those followers will also be able to see your publications, so you will increase the percentage of audience reached.

6º Use emotions

The posts that arouse the feelings of Internet users tend to reach higher viral rates. Of course, avoid content that has nothing to do with your market segment, since otherwise users could feel scammed or deceived.

7º Offers added value

In this case, something similar happens with quality content; and it is that if we offer added value with our publications, our followers will be interested in them and, therefore, their organic reach will increase.

8º Use native Facebook videos

Audiovisual content by itself achieves higher rates of organic reach; but in addition, videos uploaded directly to Facebook (without going through other social networks like Vine or YouTube) have an even higher success rate.

And it is that the Social Network wants to compete as a distributor of videos with YouTube, so it tries to encourage users to upload content directly from its platform.

In this way, a practical tip to increase organic reach would be to create your own quality videos that generate added value, and upload them directly to Facebook.

9º Share images and take care of their quality

Facebook is also working on images and rewards posts with photos that respect the exact measurements of the posts (1200×627).

In addition, a post with a good image is always more attractive to users, making it easier for them to be interested in it.

10º Avoid programming from other platforms

The social network also punishes scheduled posts from other Hootsuite-type platforms, or directly from WordPress. Therefore, if you want your reach to increase, you must publish directly from Facebook itself.