Surely it has happened to you. You post something interesting on Facebook, something that took you a long time to do, something that you think will get good engagement. But the result is few LIKES. Little interaction. It can be frustrating, especially if you’re looking to create a sustained content strategy. Do not worry. It has happened to all of us. But there are some solutions. Here we leave you 5 tricks to counteract the lack of interaction.
Facebook wants to increase its income. Buy 1000 Facebook post like the best way to do this is by reducing the reach of many of the pages that don’t yet have an audience and charging to display your information. The Facebook pages of many SME startups fall into this category.
While a pure, unpaid content strategy is achievable, buy 1000 Facebook post like the likelihood of achieving it is low and time-consuming. So the first “trick” is the simplest: allocate a small budget to promote valuable content. How much? It depends on the size of your company and industry. For some companies something as little as $2 a day is enough, for other larger companies $100 a day may not be enough.
NOTE 1: Paying for interaction or advertising can be addictive, as it is a shortcut to interaction. Many times this can tempt us to create content of lesser value and purely promotional. Do not fall into this temptation. Social networks are mainly social, so use them as such. Create high-value content that is of interest to your audience and that is consistent with your company and brand principles.
NOTE 2: It is recommended that after a paid publication, you publish unpaid or organic high-interaction content (such as games, polls, memes or valuable information -see number 3- ) so that the relevance rating of your page increases gradually and each time you need to pay less.
2. Promote Comments
Facebook, like almost all social networks now, buy 1000 Facebook post like rates comments as an interaction of higher value than a like. Do the following experiment. Make a post and ask your friends by other means (WhatsApp for example) to go to Facebook and comment on your post. Be sure to reply to their comments. What you will notice is that a post that receives a lot of comments as soon as it is published is rated as relevant by Facebook and will be shown to more people. So try to create posts that promote comments.
3. Create Games, surveys, valuable information
We all like to play something. If you search on Google: “Most shared content on social networks”, you will surely find personality tests, surveys, mathematical or word games, riddles, advice or tips, etc. Here some examples:
- Games: a game similar to this one was one of the most shared in Spanish-speaking countries when the equation had 2 answers.
- Tests (errors, personality, etc): this example had 5.4 million interactions on FB. Personality tests also work very well.
- Data or research studies: Study shows that second children are more likely to be criminals. 2.2 million Interactions in 2018.
- Tips and advice: ideas in 5 minutes, recipes, tips, advice, etc. The recipe for a broccoli burger received 5 million interactions.
4. Public Live Videos
Facebook notifies your audience when you make a LIVE video. So why not do more live? Many times it is simply the fear of what they will say. Don’t let that be your case. Live videos (taking into account publication times -see 5- ) are an excellent alternative to stay relevant, buy 1000 Facebook post like especially if the information you share is of value to your target audience.
5. Optimize your posting times
Although there is much discussion on this topic, and although it can vary according to industry, the graph (above) presents the highest interaction on Facebook around the world per day and per hour.
- Monday: 1:00 to 2:00 PM
- Tuesday: 10:00 to 11:00 AM and 2:00 PM
- Wednesday: 9:00 to 10:00 AM and 1:00 to 2:00 PM
- Thursday: 10:00 AM and 2:00 PM
- Friday: 9:00 a.m. to 10:00 a.m.
Think about when your audience is connected, evaluate your posting history and find the best for you.