With 2.2 billion monthly active users, Facebook is the hotspot for business owners as much of their target market operates on this platform. Setting up a business page on Facebook and posting content alone will not get you the desired results of generating leads or increasing Facebook page likes. You need to follow some tips to achieve your Facebook goals. How? We will discuss in this blog –
Content is still king
If you want to know how to increase likes on Facebook, the easiest answer is to create unique, exciting and fresh content. Your content must not only be engaging, but you must ensure that it is also shareable.
Engage the people who already like your Page and ask for their help in exposing your posts to their own friends. Create engaging quizzes and news articles as they have high engagement rates.
Sometimes a simple question about the day would help get you the interaction you’re looking for.
The best time to post on Facebook
This is crucial because after spending time, money, and creativity on a Facebook post, if you don’t get the traffic you wanted, all your efforts will be in vain. It’s best to understand the best time to post on Facebook for maximum reach and engagement.
According to research, Sundays, Thursdays, Fridays and Saturdays have high engagement rates at 9am. M. And between 1 p.m. m. and 3 p.m. m.
Use a good social media automation tool to schedule your Facebook posts at times when you would get the most engagement, and remember to keep your posting schedule consistent. This is another tactic to increase likes on Facebook.
Keeping it short
Here is another trick to increase Facebook likes. The secret to posts that generate massive engagement is their conciseness. Facebook recommends keeping your posts short, avoiding massive blocks of text on social media.
No user wants to read long posts. Therefore, there is no point in creating long-form posts. You should also focus on Facebook’s mobile users and create content that looks graphically appealing on mobile phones.
The next tip to increase Facebook likes is to get Facebook users to comment on your posts. Grow your community by asking questions or asking users to post tips and advice about your content. Invite your friends and ask them to tell their friends to comment on your post.
Try to write some creative comments to get users to engage more proactively.
You must understand that it is equally important that you comment on other pages. You need to find page posts within your industry.
Comment on your content to start a conversation and facilitate a discussion. While you’re doing this, make sure you’re not spamming other posts. Comment genuinely with no intention of creating a backlink.
Use attractive images and videos
Another amazing way to increase Facebook likes is to use authentic images and videos. The reason these types of posts drive more engagement is that images and videos are more engaging to audiences than simple text posts.
That’s why adding photos and videos to your page will get you more likes, comments, and shares. As a result, more people will see your post, your page will be exposed to a larger audience, and new users will be more likely to like your company page.
Create an effective portfolio with a suitable profile picture
Have you ever thought about how your profile photo and cover photo can affect your Facebook page likes? Well, at this point we will explain how to increase likes on Facebook using the right profile photo and the right cover photo.
You need to understand that your Facebook page represents your brand’s social media presence, and that’s why your profile picture and cover photo carry a lot of weight.
Choose images for this section that are catchy and instantly speak to your brand. You can also change it based on the campaign or promotion you are currently running.
Offer discounts and promotions
This is another proven way to increase likes on Facebook. The reason why people follow brands on Facebook is that they get a lot of promotional offers and discounts on their Facebook page. When you implement regular offers and discounts, your audience not only enjoys the benefits, but shares them with their friends and family, which again increases the chances of increasing likes on your Facebook page.